Advertisers use a landing page URL to send people to a specific area of their website (ex. 

At Clever Ads we ask you four your website URL (ex. to validate it before creating your ads, to make sure your ads will land in a site that complies with the following:

  • Your URLs must be valid and may not lead to non-functioning sites or error pages.
  • Your URLs may not include excessive redirects.
  • Your URLs may not generate pop-ups or pop-unders.
  • Your URL may not lead to a page that requires a customer to sign in to view the landing page content.
  • You may not change the end destination or landing page of your URLs after you have promoted them.
  • Your URL may not require the customer to view the content in a separate software or program.